Sports Program Agenda

Directed by: Guerby Mertil
Football Mentor, Community Advocate, and Elite Athlete Strategist
Powered by: The CDLM Global Influencer Division

​Say No to Drugs. Say Yes to Life.
Awareness Is Prevention.

Hard Work Pays Off

The Sports Program is a flagship initiative dedicated to using the power of athletics to raise awareness, build discipline, and save lives. At its core, this program is about prevention—developing a generation of youth who are mentally strong, physically prepared, and fully aware of the dangers posed by opioids, fentanyl, and all harsh drugs.

​Pain or Gain

​Through mentorship, movement, and meaningful connection, the program helps young athletes discover their purpose, embrace leadership, and commit to excellence - both on and off the field. This is where athletic achievement meets life-saving education.

​Program Goals

1. Provide a structured, empowering sports environment that supports youth development
2. Deliver comprehensive drug prevention education focused on opioids, fentanyl, and all harsh substances
3. Train youth and elite athletes to become ambassadors of awareness and leadership
4. Build character, accountability, and purpose through mentorship and performance training
5. Inspire a shift in sports culture - where winning is rooted in wellness, integrity, and long-term success

Core Program Elements

1. Competitive Sports & Elite Training
2. Seasonal leagues, camps, and clinics focused on excellence, teamwork, and discipline—with specialized development tracks for premier athletes.
3. Prevention Through Awareness
4. Candid, engaging education on addiction, peer pressure, and personal choices—led by mentors, coaches, and those with lived experience.
5. Athlete Ambassador Network
6. Equipping standout athletes to serve as prevention advocates in schools, sports communities, and digital platforms.
7. Mental & Emotional Wellness
8. Workshops and coaching focused on emotional regulation, self-worth, and mental strength - tools essential for resilience and success.
9. Life Readiness & Off-the-Field Success
10. Training in financial literacy, entrepreneurship, and career planning - empowering athletes beyond the game.

Highlights